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Customer Journey Mapping

A Strategic Approach to Understanding Your Users

 

What's Inside

This PowerPoint presentation walks you through the Customer Journey Mapping (CJM) process, helping you visualize how users interact with your product or service. By identifying key attributes, needs, pain points, and opportunities, this resource provides a structured approach to improving customer experience.

What You’ll Learn:

  • How to create detailed customer personas
  • The different phases of the customer journey
  • How to map user actions, emotions, and pain points
  • Strategies to turn insights into actionable improvements
  • Assigning tasks and responsibilities to enhance customer satisfaction

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Stefan Glut
Because the system is a pleasure to use for our authors, our content is fresher.
Stefan Glut Online Communications Officer, BASF Corporation

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Understanding your customers’ experiences is the key to building better products and services. This presentation will help your team align on customer needs, improve engagement, and increase retention.

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